On a simple level remediation, “the
representation of one medium in another” (Bolter and Grusin 44), introduces the
reception practices associated with both old and new media for Dreamaphage. The remediation of a book calls
upon the reading practices traditionally associated with that particular
material form (reading left to right in English, type script arranged on flat
pages arranged in order, a set sequence of pages etc.). In Dreamaphage, five three-dimensional virtual objects, which in form
and function resemble printed books, compose the majority of the work. The reader opens the
cover, turns the pages and reads the lines of printed text in the virtual-books
from a first-person perspective as one does an actual book. However, due to the
Flash programing, the virtual pages can only be opened one at a time in an
order starting from the first page. In this way randomness has been precluded
from reading. Despite the clear simulation, the books in Dreamaphage do not make it possible for the reader to “learn how to
participate in the construction of a text, searching in ways the author might
never have anticipated, yoking ideas together which were to be located at
different points in the work” (Rhodes and Sawday 2000 7), according to the
traditional design of the codex book. Rather, the simulated books of Dreamaphage restrict reading by
controlling order and positioning the reader in a temporal relationship with
narrative that is grounded in a shared representational space.
The concept of remediation (Bolter
and Grusin 1999) is just one historical dimension that makes close reading
relevant to the analysis of digital literature. Remediation is “Defined by Paul
Levenson as the “anthropotropic” process by which new media technologies
improve upon or remedy prior technologies. We define the term differently,
using it to mean the formal logic by which new media refashion prior media
forms. Along with immediacy and hypermediacy, remediation is one of the three
traits of our genealogy of new media” (Bolter and Grusin 2000 273). As I go on
to explain through my analysis, remediation has the effect of the awareness of
media according to historical praxis in reading. I examine address, the
prefaces, perspective and the representation of place in the works as making
reference or including remediation. Finally, emerging from the historical, it
is not the temporality suggested by interactive media that creates tensions
between digital technology and close reading, rather it is the process of
interactive meaning making that is problematic for traditional close reading
methods. The digital works are interactive, fluid, and dynamic, and as I
demonstrate in my analysis, open to close reading that accounts for these
factors. For this reason the methodological points for close reading digital
literature outlined by Ciccoricco (2012) are useful for this present study.
Remediation is a central element in
how representational space is negotiated in reading narrative. Remediation, as
I have already described, is “the formal logic by which new media refashion
prior media forms” (Bolter and Grusin 2000 273) in “the mediation of mediation”
(Bolter and Grusin 2000 56). How this refashioning can influence reception
should firstly be understood in terms of reading as a historical and acquired
practice. Readers’ respond to remediation with an awareness of media as
representing sets of historical practices and responses. Each reference to an
older medium in the digital is also a reference to the consumption practices
associated with that form. This historical awareness is an important element in
reading representational space in the works. Remediation in design is also
meaningful due to the qualities it brings to the works. In the digital works
each example of remediation adds perspectives to reading, such as a video, a
book, or a phone, with each providing a point of view within the overall
narrative structure. These remediated elements perform functions within digital
narrative similar to characters, with a medium providing a point of view in the
overall structure of the text. Due to the simulative nature of remediation in
the digital works, each example of remediation comes with a perspective on
narrative.
The lack of a hard or fast boundary
is a characteristic shared by the digital prefaces, in a general sense of
remediation, which builds upon Genette’s “undefined zone” regarding the reader
approaching the text. The preface produces an image of an interior and exterior
in relation to the work, offering rules and advice in regards to the reader’s
approach and interpretation. The rules of the prefaces are one key element in
the performative reading of the works. Each preface functions in relation to
the text it introduces, as a guide for reading, including discounting,
qualifying, explaining, and contextualizing elements of the work for the
reader.
The prefaces embody the remediation
of print, which contributes significantly to how reading is introduced.
Remediation, or as Bolter and Grusin summarize it the “mediation of mediation”
(Bolter and Grusin 2000 56), guides reader attention by introducing the
historically and culturally familiar in the representation of print. I contend
that this introduction is part of reading the texts, and more specifically it
directs reader attention and agency in the authorial prefaces. Thus remediation
historicizes the digital works and contextualizes their reading beyond the
material instantiations in a set of established reception practices.
Remediation accounts for the materiality of addressivity, which in the prefaces
exhibits a strict adherence to the conventions of print media. This
prescriptive function can be attributed to what Bolter and Grusin explain as,
“The representation of one medium
in another [...]. What might seem at first to be an esoteric practice is so
widespread that we can identify a spectrum of different ways in which digital
media remediate their predecessors, a spectrum depending on the degree of
perceived competition or rivalry between the new media and the old” (Bolter and
Grusin 2000 45).
In contemporary digital media the
practice of remediation is so widespread that it exists in a totalizing
spectrum. All forms of media refer back to established forms of mediation, or
as Marshal McLuhan pointed out, “the 'content' of any medium is always another
medium” (McLuhan 1964 8). For this reason remediation is not taken up in detail
in the previous chapter, as it is a basic element in digital media today. In
the prefaces, the remediation of the works themselves is clarified and explained
by the authorial voice, and this includes references to spatial configuration
(including depth, layering and design), which harmonize the various media forms
in the works (video, three-dimensional spaces, written text, audio and still
images), and represent movement and the passing of time for the reader.
Furthermore the prefaces themselves
are remediated elements that frame the reception of the multimodal digital
works. The references to remediation in the prefaces are attempts by the
authorial voice to control responses to the works based on established
reception practices associated with the older media. All forms of media refer back to established
forms of mediation, or as Marshal McLuhan pointed out, “the 'content' of any
medium is always another medium” (McLuhan 1964 8). In the prefaces, the
remediation of the works themselves is clarified and explained by the authorial
voice, and this includes references to spatial configuration (including depth,
layering and design), which harmonize the various media forms in the works
(video, three-dimensional spaces, written text, audio and still images), and
represent movement and the passing of time for the reader. Furthermore the
prefaces themselves are remediated elements that frame the reception of the
multimodal digital works. The references to remediation in the prefaces are
attempts by the authorial voice to control responses to the works based on
established reception practices associated with the older media.
No comments:
Post a Comment